A professional web designer is what you need to work with your website that makes a good first impression on your potential customers. It serves as your brand’s exclusive space where you can showcase the services you offer, testimonials, and even your sales pitches.
If you’re already working with a virtual assistant and think you can hand this task to them, consider their technical knowledge and experience in creating websites. Most virtual assistants focus on day-to-day and routine tasks, so you might be better off working with a professional web designer.
What does a web designer do?
A web designer plans a layout, writes code, and focuses on the creative design of the website. This professional aims to produce and professional-looking website that is attractive, user-friendly, and effective for your business. The reason why their skills are valuable is that visuals tend to get things done faster— they tell stories faster and ultimately, give you results faster, too.
According to a study conducted by Adobe, 38% of people will stop engaging with a website if the content/layout is unattractive.
Additionally, you can hire a web developer to build and maintain a website, too. However, these professionals focus more on the website’s code and functionality, especially if you wish to seamlessly integrate software into your website. While these titles are sometimes used interchangeably, both professionals aim to design and develop a visually interesting and user-friendly website.
Why You Need A Professional Website
While it might be easier to create a social media page to advertise your products, having a website gives your business more credibility. Here are some points to remember when building a website for your business.
Optimized for Search Engines
SEO increases your website’s visibility in search engines by ranking your website based on the value and content it offers to the user. The more optimized the website, the higher it will rank on the search engines, resulting in more traffic.
Easy to Navigate
User interface involves the website’s design and how it interacts with users. The pages should be easy to navigate, the call-to-action buttons should be clear, and it should take the user where they wish to go.
Adjusted for Mobile Version
Most people, even business executives, use mobile phones to read e-mails, scroll through social media, or visit websites. It pays to make sure mobile phone users are also able to access and navigate your website properly even without a desktop computer.
Simple and Useful
An effective website grabs attention without throwing multiple images, videos, and ads at users. Professional websites are likely to use valuable content and readable, eye-catching texts and graphic design to catch their users’ interest.
Hire A Professional Web Designer Today
A professional web designer can help boost your business through a clean, functional, and accessible website design. Check out our Web Design & Development services for more information on how we develop solutions and create responsive website designs.